Advertising thermochromic inks
Thermochromic inks for advertising stand
Petition / Problem
Creation of an innovative stand for promotional events of the brand in shopping centers.
Objective
Sheets that change color with hot water at a very specific temperature and color.
ATRIA solution
Ink selection (T-turn, color, solvent) and the method of application.
Prototypes and life tests were carried out for the sheet to support its use.
Stand used for more than two months in public with intensive use of water without failures.
Applied technologies
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